The Invisible Value of the Relational

Why the market and technology can't "see" the relational.

Zine No. 04← All zines & dispatches

A big blocky gray machine with one eye stares at a little dotted chart, looking the wrong way. Behind it, in its blind spot, small noodle-limbed characters do the real work: one pours tea for a tired friend, two steady a ladder while a wizard hangs a lime lantern, one plants a sprout.

Moving from protest to agency.

We spent years inside both the tech-startup ecosystem and the health policy and care worlds. We watched hundreds of billions of dollars of informal human care go completely unseen by the market. And we watched brilliant creative founders burn out trying to "earn their worth" inside economic models that were never built for them.

We realized that complaining about what the market doesn't value is a tired story.

Six noodle-limbed characters walk forward in a row arm in arm under a small orange sun: one determined, one nervous, one proud, one tired, one calm, and one waving a lime flag.

The real power is in claiming and owning what is already ours.

When relational founders come together, witness each other, and combine creative resources, we become undeniable. We operate on a qualitative-first, market-second philosophy. We don't teach you how to do your art; you already have the instinct. Our job is to produce you, connect you, and help you actuate your vision in material form.